What a delightful song, it fits well with other NG-Era music 
It couldn't feel more different to MAH though.
How to describe it to someoe who hasn't heard it? Light, optimistic, quirky electro-pop, perhaps.
I like it but I don't love it. It doesn't feel like an EBW in the sense that it's not quite clubby enough. I would expect it to feature in their forthcoming gigs (if they go ahead) but I'm not sure it would become an indispensible part of the live set in the long run.
Oh also, I think I like the edit as much as, if not more than the 6 minute version. My attention begins to wander a bit during the longer version. It doesn't feel like an epic journey (Escape Velocity) or a big groove (CHEMICAL) so I'm not sure that it needs to be long/extended. Four minutes might just be enough.
Nice to have new Chems though. The music fits quite well with the closing moments of the Apple video with it's sunny spring vista (not that I'm an Apple fanboy). I wouldn't be surprised if this tune ends up on some other upbeat footage/adverts at some point.
DON'T. LOOK. DOWN.